My Hair Type

At Your Best, You are LOVE

At Your Best, You are LOVE

In a world that often dictates beauty standards, it can be challenging for women with curly hair to feel confident and empowered. But what if we told you that your...

At Your Best, You are LOVE

In a world that often dictates beauty standards, it can be challenging for women with curly hair to feel confident and empowered. But what if we told you that your...

Meet Our CEO: Marissa Atiya

Meet Our CEO: Marissa Atiya

This Women's History month we features our own CEO, Marissa Atiya. This 28-year-old is a multi-hyphenated powerhouse. As the founder of 4Curls, a certified personal trainer and best-selling author, she...

Meet Our CEO: Marissa Atiya

This Women's History month we features our own CEO, Marissa Atiya. This 28-year-old is a multi-hyphenated powerhouse. As the founder of 4Curls, a certified personal trainer and best-selling author, she...